6 Reasons Why InOrder is Ideal for eCommerce

You already know that InOrder is a high-end enterprise management system with functions found in systems that cost thousands more. With real-time inventory and order tracking, a single database to keep all of your information in one place, InOrder also integrates with everything you need to manage your business.

Here are 6 reasons why InOrder is ideal for attracting new customers and keep them coming back to your online store.

1.  Product Browsing Features

A search engine optimized design, allowing additional edge over the competition. InOrder supports mobile browsing (and shopping), graphics, dimensioned inventory, item personalization, and Facet Filtering. AddThis allows your web customers to share pages from your website on social media websites.

2.  Product Pricing Features

Extended price breaking information, reflecting special prices and most discount scenarios, is shown as customers add inventory to the shopping cart. InOrder’s eCommerce module also supports volume discounts, wholesale ordering, and special offer-driven pricing and promotion line items. International shopping is also supported, allowing customers to view prices in their preferred currency.

3.  Shopping Cart Features

InOrder’s eCommerce shopping cart provides flexible login for customers, including soft logins, which allow web customers to be remembered across shopping sessions, guest checkout, and pre-login requirement option based on owner.

Customer acquisition cookies are supported, as well as open order resume cookies with expiration timer to clean up abandoned carts.

You can keep your customers informed with shipping charge computations, estimated shipping, estimated number of days for delivery, and rate shopping. When real-time stock allocation is used, backorder notifications are presented as items are added to the shopping cart.

4.  Checkout and Payment Features

Ship via and payment pages may be skipped to support one-click checkout. Customers may always return to add or edit information on these pages. InOrder’s eCommerce module supports many forms of payment, including:

  • Gift cards and gift certificates
  • PA-DSS credit card processing, including the re-use of saved credit cards
  • PayPal
  • Installment payments
  • COD
  • Saved payment methods
  • Cash payments
  • Intranet/inter-department orders by G/L account with budget tracking
  • Purchase orders
  • Credit memo application to new orders

Real-time address verification using calls to your InOrder Address Validation interface subscription enhancements, as well as tax computation interfaces, are supported.

5.  Customer Account Features

InOrder eCommerce provides full support for multiple ship-to addresses, browsing history, address books that can be maintained by Customer Service Representatives, and support for multiple customers using the same Email address. Give your customers the best features with control over their own information. Here is a list of what they can do:

  • Check gift card balances and loyalty point history
  • Set Email preferences to improve deliverability
  • Sign up for back-in-stock notification when an item is out of stock
  • Check order history and real-time order status
  • Repeat orders for seasonal gift reordering
  • Manage their address books
  • Set payment methods and preferred payment method
  • Add feedback, ratings, product Q&A
  • Set ordering  preferences
  • Request catalogs; sign up for mailing lists & interest groups
  • List subscriptions, continuity series, standing orders, and memberships
  • Maintain Wish Lists

6.  Marketing Features

Marketing is crucial to the support and growth of your business, and there is a lot involved. From the way you display your products to measuring the success of your efforts, InOrder eCommerce has what you need.

  • URL specification of owner/order class/click-through ad promotion key code
  • Navigation bar with special promotions that are displayed based on inventory browse criteria and customer purchase history. Promotions continue randomly throughout the checkout process.
  • Loyalty Programs and promotional shipping charges
  • Support for the Simple Fade Slideshow plug-in.
  • Multiple item relationships for additional cross-selling and up-selling opportunities
  • Multiple carousel displays on home page for different types of cross sells
  • Display and selection of related items, including:
  • Items related to items in the cart
    • Items related to the current item
    • Items from the customer’s Wish List
    • Items other customers bought
    • Items related to previous purchases
    • Items related to/replacing a discontinued item
  • Items related to a discontinued hierarchy
  • Integration with the InOrder Email Marketing Enhancement and the Email Communication Enhancement.

For more information about eCommerce with InOrder, contact sales@morsedata.com.

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