Now Your Customers Can Share Your Products on Social Media (Plus More!)
Ready for more InOrder Web cart features? We’ve got them — three new ones live now! These features come standard with the default InOrder Web cart that’s part of the eCommerce module. If you have any questions about these and other features we’re rolling out, please call us!
New Feature #1: Social media sharing
The InOrder shopping cart is now integrated with the AddThis sharing service. AddThis allows your Web customers to share pages from your online store with their friends and networks on social media sites, including Pinterest, Facebook, Twitter, LinkedIn and Google+. Allowing customers to share product pages with their social networks is a great way for you to bring in more traffic and find new customers.
As an aside, you can download this great report from Constant Contact, If You Like It, Put a Pin In It, on how to drive traffic and sales with Pinterest. Data show that because Pinterest is so heavy on visuals, people (mostly women, the site’s largest demographic) are using the site as a catalog — meaning, they go there to shop!
New feature #2: Shipping rate and delivery estimates
The new shipping feature shows shipping rates and delivery times during checkout when Web customers are logged in. Summary totals are updated as new items are added to the cart. Providing customers with more complete information about shipping rates and times throughout the checkout process helps decrease the rate of shopping cart abandonment as people know how much they’re spending as they shop.
New feature #3: Preferred currency selection
With this InOrder update, Web customers in other countries can set their preferred currency while shopping.
Once a customer selects a currency, product prices are automatically displayed in the customer’s preferred currency using current exchange rates. This new feature simplifies the shopping process for customers and increases the likelihood of them completing the purchase process.
Questions? Comments? Feedback? Let us know in the comments section.