Tips for Generating Income Using InOrder ERP to Cross-Sell/Up-Sell/Add-On
Last month, we discussed five ways to generate income with your ERP system. This month, we will show you how InOrder does this. Let’s begin with cross-selling / up-selling / add-ons.
Merchants have been employing these techniques for a very long time. And they don’t need the Internet to do it. You may notice these efforts in most stores. Cashiers ask if you found everything you were looking for. Sales people may lead you to a refrigerator with more features. Magazines and snacks are at the registers in a last-minute effort to increase sales. And, of course, don’t forget the accessories! Filters, batteries, protective cases, etc., all enhance the use of the products while adding to the bottom line.
InOrder uses multiple item relationships for additional cross-selling and up-selling opportunities. Select specific items and you can add multiple items to the order at one time. This also includes lists of kit items and substitutions to allow your customers to purchase extra (or separate) kit components, or substitute a component with another item. InOrder lets you know which items are available for purchase before offering them to your customers.
When you’re planning your inventory for cross-selling, make sure the suggestions make sense. For example, show items you have in stock, and group related items by the reason they are related.
On the web, you can use carousels to display related items, accessories, cross-sells, and more. Hike it up another notch to generate items that rank as best sellers.
When an item is added to an order as result of an up-sell or a cross-sell, the original item ordered gets registered on the line item so reports can be generated to show line items that were the result of a successful up-sell or cross-sell.
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