Archive: July, 2013

Refunding a Gift Card

Do you know you can refund a gift card to a specific customer? The customer receiving the credit may or may not be the same customer who originally bought the gift card. This means that you can be more flexible about gift card sales, and your customers can be more confident that their money is well spent with your company.

This function also enables lost gift cards to be re-issued by refunding to a customer’s account, and then using that credit to purchase a new gift card for the same balance.

The refund may be issued once all transactions for the gift card are posted. The refund is put into A/R, where the accounting department may produce a refund check through the A/R refund process. This separation of functions allows a secure process to be established.

Gift Card Refund

 

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InOrder Users Can Simplify Tax Calculations with AvaTax

We are proud to announce that we are a certified Avalara partner! Avalara is the market-leading provider of sales tax and compliance automation services in the cloud.

We know it can be challenging to manage your taxes and, with a web store, it can be downright complicated. AvaTax by Avalara calculates accurate sales taxes based on current tax rules, helps manage exemption certificates, and helps file and remit sales tax returns more quickly.

And now InOrder integrates seamlessly and transparently with AvaTax. This integration simplifies the tax calculation process for InOrder users, easily calculating the final sales tax amount on every invoice.

All this is possible even across multiple jurisdictions, and as sales tax rules change.

To find out more about integrating InOrder with the AvaTax solution, give us a call.

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Improve Email Deliverability with Customer Email Preferences

A cutting-edge feature of the InOrder Email Marketing Enhancement provides the ability to let your opt-in customers specify a maximum frequency to receive Emails from you.

According to the report we featured in May by Listrack, “Don’t Be Left Out of the Inbox: Email Deliverability Tips for Every Stage of the Customer LifeCycle.” over-sending Email is the number one reason people unsubscribe.

InOrder’s Email Marketing Enhancement lets web customers determine how often they receive Email from you – for individual Emails or all. This allows Email customers to limit the amount of Email they get, and they can still be notified of your latest deals.

Separate Email settings can be configured for each type of Email / Notification / Confirmation, etc., as shown in the following sample. You can control which Email types are listed for the web customer to view, and you can define the choices they have to subscribe to each Email type.

Web customers can also control the format for their Email from your website. They can elect to receive either text or HTML format.

For more information on how the InOrder Email Marketing Enhancement can improve your Email deliverability, contact Morse Data Corporation.

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Morse Data Corporation
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Toll Free: (888) 667-7332
Phone: (603) 742-2500
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Phone: (708) 873-0010
Fax: (708) 873-9967

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